标签: 标志设计

  • 境臣|影视制作品牌标志设计

    境臣|影视制作品牌标志设计

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    上海境臣是一家专业从事影视制作的的公司,自成立以来一直服务于众多知名企业,为客户提供富有创意的营销理念。主创人员大多来自于电影剧组,并获得国际众多知名奖项。
    公司与政府机构长期保持良好的合作关系,并在行业中承担起传媒企业应尽的责任。团队与国内外著名导演、团队进行长期合作,包括戛纳奖导演Nigel,麦当娜巡回演唱会总导演Avshai、Golan、Moran、韩国权美导演、陈赫、郑恺、吕颂贤等。

    Shanghai Jingchen is a professional film and television production company, since its establishment has been serving many well-known enterprises, to provide customers with creative marketing ideas.  Most of the creative staff came from the film crew and won many internationally renowned awards. 

    The company maintains long-term good cooperative relations with government agencies and assumes the responsibilities of media enterprises in the industry.  The team has long-term cooperation with famous directors and teams at home and abroad, including Cannes Award director Nigel, Madonna tour director Avshai, Golan, Moran, Korean Quan Mei director, Chen He, Zheng Kai, Lu Songxian, etc. 



    美术指导:黄浩

    设计执行:黄浩

    文字编辑:黄浩

    备注:所有图片均来源于网络及客户提供,仅作为设计方案展示,不涉及任何商业活动及盈利,如有侵权请及时联系。

    Note: * The trademark has passed the registration process. All images are from the Internet. They are only displayed as design schemes and do not involve any commercial publicity and profit use. 

  • 夺冠|做自己的冠军

    夺冠|做自己的冠军

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    夺冠体育是一家专注于青少年体育产业,集研发、生产、销售为一体,具备完整产业链和行业核心竞争力的创新型企业。同时与清华大学、中国科学技术大学、北京体育大学三所高校建立长期产研合作。
    秉承“体育强国、产业报国”的发展初心,从中国青少年体育器材、体育服务、体育教育、及体育运动场景的痛点及重难点出发,坚持“训练科学化、过程递进化、运动趣味化、场景家庭化”的产品理念,构建青少年体育产业系统化解决方案,推动中国青少年体育产业创新发展。
    换个角度,做自己的冠军。

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    Champion Sports is an innovative enterprise focusing on youth sports industry, integrating R & D, production and sales, with complete industrial chain and industry core competitiveness. At the same time, it has established long-term production and research cooperation with Tsinghua University, University of Science and Technology of China and Beijing Sports University.
    Adhering to the initial development idea of “sports power, industry serving the country”, starting from the pain points and difficulties of Chinese youth sports equipment, sports services, sports education and sports scenes, adhering to the product concept of “scientific training, progressive process, interesting sports and family scenes”, we will build systematic solutions for youth sports industry and promote the innovative development of Chinese youth sports industry. In the spirit of winning, be your own champion!


    什么是好的设计?
    有人认为一定要拿红点奖、黄铅笔
    画面精致、建模渲染、工艺堆叠
    打磨一个品牌视觉体系,要看整体的未来可延展性
    而不是因为一个图形、字体、颜色、包装去反复深究
    赛道和竞争对手不会等
    用户的需求不会等
    产品的升级迭代也不会等

    现在回头去看iPhone 3确实不算很有美感
    某些客户会问:
    为什么不能跳过iPhone 3的铺垫
    直接打磨好iPhone 4?
    关于这个问题我非常建议你和乔布斯对线
    万一你赢了呢?

    每个人的审美和阅历不同
    导致看待事物的角度不同

    在短时间预算有限的情况下
    用20%的市场价格做到85%市场视觉影响力

    接下来交给优化迭代、是逐步完善、是触类旁通
    下图点击率 + 销售额的上升 可以证明设计的价值
    好设计 不如 适合的设计



    ——

    超级符号是社会对于企业LOGO的终极理解

    一个符号解决品牌识别、产品开发、大众记忆、文化内核的问题

    任何理论、产品和设计都很难做到完美,期待我们一起完善它


    美术指导:黄浩

    设计执行:黄浩

    文字编辑:黄浩

    备注:*商标已通过注册流程,所有图片均来源于网络及客户提供,仅作为设计方案展示,如有侵权请及时联系。
    Note: * The trademark has passed the registration process. All pictures are from the network and provided by
    customers. They are only displayed as design solutions. If there is infringement, please contact us in time. 


  • 顺大|始创于1950年的食品原料供应商

    顺大|始创于1950年的食品原料供应商

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    1950年,顺大创始人翁金顺家族在台湾经营香精及食品原料市场
    1995年,顺大在广东设立工厂以及研发中心,针对大陆市场进行开发
    1998年,定位为服务生产型厂家,研发生产食品香精及关键原料

    70余年以来,顺大秉持著「720°食品关键原料全方位解决方案」的理念,不断研发创新。
    为国内一线食品大厂:康师傅、达利、旺旺等企业提供食品香精香料、配料、咖啡、茶、固体饮料等原料,与客户共同创造消费者喜爱的产品。

    另外,顺大致力于发展咖啡与茶事业,采用全球顶级生产设备,具备产地溯源与规模采购、专业研发与客制配方、品质管控与供应链整合能力。并获得美国咖啡精品协会(SCA)授权合作成立H学院,同时建立茶研中心、潮茶实验室、茶叶创新体验中心及茶叶审评中心,为客户提供全方位创新供应服务,实践「成为卓越客户的最佳合作伙伴」企业愿景。
    —

    In 1950, the Weng Jinshun family, the founder of Shunda University, operated the flavor and food raw material market in Taiwan.

    In 1995, Shunda set up a factory and R & D center in Guangdong to develop for the mainland market.

    In 1998, it was positioned as a service-oriented manufacturer, researching and producing food flavors and key raw materials.

    For more than 70 years, Shunda adheres to the concept of "omni-directional solution for key raw materials of 720 °food" and continues to develop and innovate.Provide food flavors, spices, coffee, tea, solid beverages and other raw materials for domestic first-tier food manufacturers such as Master Kang, Dali, Wangwang, etc.Work with customers to create a large number of consumer favorite products.



    美术指导:黄浩

    设计执行:黄浩

    文字编辑:黄浩

    备注:*商标已通过注册流程,所有图片均来源于网络及客户提供,仅作为设计方案展示,如有侵权请及时联系。
    Note: * The trademark has passed the registration process. All pictures are from the network and provided by
    customers. They are only displayed as design solutions. If there is infringement, please contact us in time.